HOW TO SHOP SMART & TRANSCEND THE TRENDS
Tired of trends? Put longevity at the top of your agenda and add these investment buys to your wishlist.
Sometimes, the temptation to give in to trends and shop for the here & now is all too tempting. We all love a good trend, but nothing pleases us - and our Boutique Buyers - more than those timeless, tried-and-tested styles. Think proper denim jeans, or a cosy cashmere knit. No shoe can compete with the classic Chelsea boot, and no closet is complete without a camel coat.
So, if you find yourself nodding along as we list our wardrobe icons, keep reading and take note of our tips on shopping smart this year.
Modern Minimalism
You can't go wrong with a monochrome ensemble. Not only are neutral shades and simple silhouettes ultra-wearable and instantly chic, but they will truly never go out of style. Pair a black midi dress with sleek white boots to keep the look contemporary. Dab on some red lippie if you're craving colour, and there you have it: the perfect day-to-night outfit.
Luxe Fabrics
There's nothing worse than discovering a hole in your months-old jumper, or a seam come loose in your favourite new dress. Thankfully, there are brands out there who now how to make clothes that will last. Even better: you can find plenty right here on Atterley. Invest in durable fabrics like wool, cotton, linen and silk will, and it'll be years before you're forced to say goodbye to your beloved pieces.
Timeless Prints
A jazzy print is always welcomed, but some motifs are classically cool and universally loved. You can be confident a striped or polka-dotted purchase will sit in your wardrobe for years. Animal print, once a risqué choice, has become a firm favourite among the fashion elite - and we don't see it going anywhere soon.